Organizational and Individual Innovation Decisions in an Interorganizational System: Social Influence and Decision-Making Authority
View the Resource By Sophia Fu, Michelle Shumate, Noshir Contractor This study examines the processes of complex innovation adoption in an interorganizational system. It distinguishes the innovation adoption mechanisms of organizational-decision-makers (ODMs), who make authority adoption decisions on behalf of an organization, from individual-decision-makers (IDMs), who make optional innovation decisions in their own work practice. Drawing on the Theory of Reasoned Action and Social Information Processing Theory, we propose and